Category: Guide

If you are from the Czech Republic and Slovakia, then Heureka. cz and Heureka. sk is the perfect marketplace to market your Woocommerce products.

Because Heureka regularly showcases deals, discounts, and promotional offers, serving a dual purpose to the targeted customer using separate websites for each country.

It helps consumers find the best value while providing retailers like you with an effective marketing tool to attract potential buyers.

Heureka incorporates customer reviews and ratings. With positive reviews and ratings, you can attract more potential clients.

So, if you are a WooCommerce store owner willing to sell on Heureka’s websites, in this article,

Here, I’ll talk about:

1. Why it’s good to sell your products on Heureka

2. Mandatory and other optional Product Attributes To Include In The XML Feed

3. How easily you can create an XML feed for Heureka using the right plugin (ONLY 7 STEPS)

I’ll explain everything in a simple way, whether you’re new to Heureka or already using it.

By reading this, you’ll learn how to show your products to more people and thus sell more.

But first, let’s know the reasons for choosing the Heureka marketplace to sell your products

Reasons To Sell on Heureka

Heureka provides a platform to showcase your products to a wide audience from the start.

Not many marketplaces provide these benefits. You have to wait longer to get wide audiences in other marketplaces.

This platform is user-friendly and allows sellers like you to manage their stores with ease.

It supports multiple payment options, so you can offer diversified payment options to your customers.

Heureka’s partnerships with major companies like Google help drive traffic to your store. The platform prioritizes security, using encryption to protect customer data.

So, Heureka can be a great way to expand your online business and increase your sales.

Mandatory Product Attributes To Include In The XML Feed

Following are the required product attributes that you must submit for every product you want to promote on the Heureka marketplaces.

These are the necessary attributes. If you include these data in your product feed, you can then submit it to your merchant account.

Other Optional Product Attributes You May Submit

You may include a few more additional attributes to the product data to increase product presence and conversion.

Example XML Feed In The Right Format

Now that you know about the required and optional attributes you can include in the XML feed, take a look at the format in which products are added to the XML feed.

The following is an example of two variants of a variable product.

<?xml version="1.0" encoding="utf-8"?>
<SHOP>
     <SHOPITEM>
         <ITEM_ID>3252</ITEM_ID>
         <PRODUCTNAME>Adidas Superstar 2 W EUR 36</PRODUCTNAME>
         <DESCRIPTION>V rámci kolekce Originals uvádí adidas sportovní obuv The Superstar,
            která je již od svého vzniku jedničkou mezi obuví. Jejím poznávacím znamením je
            mimo jiné detaily designové zakončení špičky. Díky kvalitnímu materiálu a trendy
            vzhledu, podtrženého logy Adidas uvnitř boty i na ní, bude hvězdou vašeho botníku
         </DESCRIPTION>
         <URL>https://www.yourdomain.cz/adidas-superstar-2-w7ref?eur-36</URL>
         <IMGURL>https://www.yourdomain.cz/adidas-superstar-2-36-img-1.jpg</IMGURL>
         <PRICE_VAT>36</PRICE_VAT>
         <MANUFACTURER>Adidas</MANUFACTURER>
         <CATEGORYTEXT>Oblečení a móda | Obuv | Dámská obuv</CATEGORYTEXT>
         <DELIVERY_DATE>0</DELIVERY_DATE>
         <DELIVERY>
            <DELIVERY_ID>CESKA_POSTA</DELIVERY_ID>
            <DELIVERY_PRICE>120</DELIVERY_PRICE>
         </DELIVERY>
         <ITEMGROUP_ID>3251</ITEMGROUP_ID>
         </SHOPITEM>
         <SHOPITEM>
         <ITEM_ID>3253</ITEM_ID>
         <PRODUCTNAME>Adidas Superstar 2 W EUR 37</PRODUCTNAME>
         <DESCRIPTION>V rámci kolekce Originals uvádí adidas sportovní obuv The Superstar,
            která je již od svého vzniku jedničkou mezi obuví. Jejím poznávacím znamením je
            mimo jiné detaily designové zakončení špičky. Díky kvalitnímu materiálu a trendy
            vzhledu, podtrženého logy Adidas uvnitř boty i na ní, bude hvězdou vašeho botníku
         </DESCRIPTION>
         <URL>https://www.yourdomain.cz/adidas-superstar-2-w7ref?eur-37</URL>
         <IMGURL>https://www.yourdomain.cz/adidas-superstar-2-37-img-1.jpg</IMGURL>
         <PRICE_VAT>36</PRICE_VAT>
         <MANUFACTURER>Adidas</MANUFACTURER>
         <CATEGORYTEXT>Oblečení a móda | Obuv | Dámská obuv</CATEGORYTEXT>
         <DELIVERY_DATE>0</DELIVERY_DATE>
         <DELIVERY>
            <DELIVERY_ID>CESKA_POSTA</DELIVERY_ID>
            <DELIVERY_PRICE>120</DELIVERY_PRICE>
         </DELIVERY>
         <ITEMGROUP_ID>3251</ITEMGROUP_ID>
     </SHOPITEM>
     <SHOPITEM>
     ...
     </SHOPITEM>
</SHOP>

7 Steps To Generate Heuraka XML Feed With Your WooCommerce Products

In WooCommerce, you will find an easy-to-use plugin, Product Feed Manager for WooCommerce, with which you can generate an XML feed in just a few clicks.

This is because the plugin has a pre-built template for Heureka with the right XML format and product attributes.

Follow this step-by-step guide and use the plugin to generate the required product feed.

Step 1 – Install And Activate Product Feed Manager For WooCommerce

1. Go to your Dashboard. Then hover on Plugins and click on the Add New button.

1. Type “Product Feed Manager” in the search box, and you will find the plugin. Click on Install.
2. Once installed, Activate the plugin.

You will find a new menu called ‘Product Feeds’ among your dashboard menus.

Step 2 – Import Heureka Template For Feed Generation

1. On your dashboard, click on Product Feed and then click on Add New Feed option.

It will take you to the feed creation page

Here, on the top you will get an option to give a name to your feed, you can skip it too.

2. Click on the Feed Merchant Dropdown and you will get the list of all the supported merchants.

You can scroll down this merchant dropdown list or you can type Heureka in the search box, and you will get both Heureka and Heureka (availability).

If you select Heureka (availability), in this way all the required attributes of Heureka will be loaded below.

If you select Heureka, in this way all the required attributes of Heureka will be loaded below.

Step 3 – Create A New Product Feed

Now, you can see three buttons under the Feed Title text box, Troubleshoot, Product Filter, and Settings.

1. If you are having any issues generating feed, click on this Troubleshoot button, it will take you to the Troubleshoot page, which could be helpful for you.

2. If you want to use any filter or condition, you can click on the Product Filter option, and a drawer will slide in from the right side of the window, and there you will get the following filters:

You can select any filter option and use them as per your need and click on the Close button when done.

3. Now, to schedule your feed or to choose which type of products will be included in your feed, click on the Settings button, and you will get a list of options to exclude or include products.

Change the options as per your need and click on the Close button when done.

Step 4 – Use The Heureka XML Feed Template

1. If you look at the Feed Merchant dropdown button, there you will get another dropdown “Feed Type”, you can click here to set the type of this feed.

You can set different types of feeds depending on what types of feeds this merchant supports or what types of feeds this Product Feed Manager has the support for.

For Fruugo, CSV will be selected by default.

2. Now, in the attributes section, you will see that all the attributes are under the Required Attributes column, and their values are set according to the attributes under the Assigned Values column.

You can change any values to any attributes, simply click on the value dropdown, and select your preferred value.

All the required attributes will appear below. Now, most of the attributes will already be configured but notice that some of these attributes are unassigned.

Step 5 – Assign The Right Values To Unassigned Attributes

Most of the attributes are already configured. You need to assign values for the unassigned attributes.

1. You will need to assign values for the following:

• Manufacturer–
  If you are the sole manufacturer of all of your products, you can set the type as Static and input your company name as the value.
  If you have different brand names for different products, you will have to save the value in a custom field or product attribute and then use that value here.
  **You may try using Perfect Brands for WooCommerce to assign the brand names more easily.

• Category Text–
  To assign the category text, you will need to use category mapping, which will be done in the next step. For now, leave it as it is.

• Delivery date-
  If all of your products are in stock, then mark this attribute to static and assign the value as 0.
  
  If some products are subject to be in stock in a few days, then the value has to be saved in a field within the product and use that field value here.

2. Next, scroll up and Publish the feed.

Once the feed is published, it’s time to use Category Mapping.

Step 6 – Use Category Mapping Using The Accepted Heureka Category List

To use category mapping, first, you will need the category list supported by Heureka.

Then follow the instructions below.

1. On your Dashboard menus, under Product Feed, click on Category Mapping. You will be taken to the category mapping page.

Here, all the categories in your store will be listed.

2. Give a name on the Mapper Name field.

3. Next, for every category listed here, find a relevant/appropriate category from Heureka’s category list. Then copy the category’s full name and paste it in the field beside the respective category.

4. Scroll down and click on the Save button, and your mapper will be saved.

Step 7 – Update & Generate Your Accurate XML Feed

1. Go to Dashboard > Product Feed > All Product Feeds, and edit the feed you were creating.

2. Once it loads, on the right side, click on the Purge Cache button.

3. Next, scroll down to the Feed Configuration section and click on the value field for the Category Text attribute.

4. At the very bottom of the value list, you will find the category map you created. Select it.

5. Now, scroll up and click on Update.

That’s it. You have created your required product feed. The next thing to do is upload your products to Heureka.

Conclusion

If you are a local online shop owner in the Czech Republic or Slovakia, then it’s high time you start promoting your WooCommerce products on Heureka and take advantage of its huge audience.

You can go for Product Feed Manager for WooCommerce to generate the XML feed in minutes and start boosting your sales.
Go ahead and start selling on Heureka.

If you own an online store in Europe to sell fashion products, then you can easily boost your sales by promoting on a popular online marketplace – Glami.

With over 47 million monthly visitors, and 450,000+ orders generated per month, the Glami marketplace is surely a platform you can rely on.

Now, to promote your products on Glami, it is crucial to submit your product data in the right format. Glami has its own format for XML feed to upload your products to their marketplace.

The good news is, if you run a WooCommerce store, then you can generate this product feed in just a few clicks.

In this guide, you will learn about the required product data you need to include in the Glami XML feed, and about a reliable plugin that will help you generate the product feed in a matter of minutes.

So, let’s begin.

What is Glami XML Feed?

An XML feed is a structured data format that allows you to share information between different systems. It uses tags to define data elements, making it easy for computers to understand and process.

In e-commerce, XML feeds are used to share product details like descriptions, prices, and images with various platforms.

A Glami XML Feed, also known as a Glami product feed, is designed specifically for the Glami fashion search engine. It includes your product titles, descriptions, prices, categories, images, and availability.

By using an XML feed generator or a tool for WooCommerce product feed, you can easily create a Glami feed. This also ensures your products are accurately represented and easily found by shoppers.

Requirements to Join Glami to Promote WooCommerce Products

To start selling on Glami, you must meet the following requirements:

• Ensure that you have a valid e-commerce store that is SSL-certified.
• Prepare a proper XML Feed in the format that they accept (explained later in this article).
• Implement Glami Pixel on your products manually or using Google Tag Manager.
• Fill out the registration form and submit your product feed.

And that’s it. After that, you will be notified in two business days if your products were uploaded successfully or if there is an error.

Once your products are approved and published, you will start getting more traffic in no time.

FYI: Glami has a flexible CPC module. It ensures that the products with higher costs have higher CPC, whereas products with lower costs will have less CPC charged.

Also, certain product categories can have seasonal changes in CPC; for example, Summer products will have a lower CPC during the winter and a higher CPC in the summer.

Now that you know the requirements, let me guide you on generating its product XML feed.

XML Feed Structure to Upload Products on Glami

Normally, the feed structure is as follows:

<?xml version="1.0" encoding="utf-8"?>
<SHOP>
	<SHOPITEM>
            ---PRODUCT ATTRIBUTES AND DATA HERE--- 
	</SHOPITEM>
	<SHOPITEM>
            ---PRODUCT ATTRIBUTES AND DATA HERE--- 
	</SHOPITEM>
</SHOP>

**Each product is considered a SHOPITEM in the feed.

If you have a WooCommerce store, you do not need to worry about creating this format on your own. You can simply use the plugin, Product Feed Manager for WooCommerce, to generate this feed in just a few clicks.

Now, let us look at a list of the required product attributes that you must include for every product. Later, I will show you an example XML feed with product data and guide you on how you can generate this feed real quickly.

Required Product Attributes for Glami Feed

The following are the mandatory attributes you need to submit for each product.

Read details about each of these attributes below

Optional Product Attributes You Can Include in The Feed

You can also submit a few additional attributes for better performance.

• URL_SIZE: If you have a variable product that varies with size, then you can include this attribute and submit the product link with the size selected by default.

Format:

<URL_SIZE>https://www.yourdomain.cz/products/pullover-hoodie-1?size=41</URL_SIZE>

• IMGURL_ALTERNATIVE: You can submit additional images of your product using this attribute. Submit this attribute multiple times to include multiple additional images.

Format:

<IMGURL_ALTERNATIVE>https://www.yourdomain.cz/pullover-hoodie-1-img2.png</IMGURL_ALTERNATIVE>
<IMGURL_ALTERNATIVE>https://www.yourdomain.cz/pullover-hoodie-1-img3.png</IMGURL_ALTERNATIVE>

• PARAM: You can submit extra parameters or features of the product using these attributes (same as the size attribute).

Format:

<PARAM>
    <PARAM_NAME>colour</PARAM_NAME>
    <VAL>green</VAL>
</PARAM>

• MATERIAL: You have the option to submit the material and the percentage of material used in the product. Its format is similar to the Size and the Param attribute but has an additional Percentage tag.

Format:

<PARAM>
    <PARAM_NAME>material lining</PARAM_NAME>
    <VAL>cotton</VAL>
    <PERCENTAGE>50%</PERCENTAGE>
</PARAM>

• SIZE_SYSTEM: If you use a size system other than EU or International, you can submit this attribute to indicate which size system you use. – Supported size systems.

Format:

<PARAM>
    <PARAM_NAME>size_system</PARAM_NAME>
    <VAL>US</VAL>
</PARAM>

• DELIVERY: You can add additional delivery information for a product if you deliver that particular product using a postal service other than your default delivery method. You need to include the delivery ID, the delivery price, and the delivery price COD.

Format:

<DELIVERY>
    <DELIVERY_ID>PPL</DELIVERY_ID>
    <DELIVERY_PRICE>45</DELIVERY_PRICE>
    <DELIVERY_PRICE_COD>90</DELIVERY_PRICE_COD>
</DELIVERY>

• EAN: If you have the product EAN, you can submit it via this attribute.

Format:

<EAN>1234567890123</EAN>

• More Relevant Parameters: You can also submit additional parameters or features of your products to make them more relevant. For example, if you have a costume for Halloween, you can submit a parameter for ‘occasion’ with the value ‘Halloween.’ Each parameter you submit will be a separate product feature it will rank for in the marketplace. Here are a few more examples:

<PARAM>
    <PARAM_NAME>occasion</PARAM_NAME>
    <VAL>halloween</VAL>
</PARAM>
<PARAM>
    <PARAM_NAME>pattern</PARAM_NAME>
    <VAL>checkered</VAL>
</PARAM>
<PARAM>
    <PARAM_NAME>season</PARAM_NAME>
    <VAL>winter</VAL>
</PARAM>

Example Feed for Glami in The Right Format

Here’s a sample feed structure with the mandatory attributes and example data.

<?xml version="1.0" encoding="utf-8"?>
<SHOP>
	<SHOPITEM>
		<ITEM_ID>1031</ITEM_ID>
		<PRODUCTNAME>Pullover Hoodie For Men - Red</PRODUCTNAME>
		<DESCRIPTION><![CDATA[ This hoodie has a branded logo on front and a half-zip closure ]]></DESCRIPTION>
		<URL>https://www.yourdomain.cz/products/pullover-hoodie-1</URL>
		<IMGURL>http://images.example.com/adidas-superstar-ii-2015.jpg</IMGURL>
		<PRICE_VAT>29.99</PRICE_VAT>
		<MANUFACTURER>Adidas</MANUFACTURER>
		<CATEGORYTEXT>Glami.eco | Men's sustainable clothing and shoes | Men's sustainable clothing</CATEGORYTEXT>
		<PARAM>
		<PARAM_NAME>size</PARAM_NAME>
		<VAL>41</VAL>
		</PARAM>
		<DELIVERY_DATE>0</DELIVERY_DATE>
		<PARAM_NAME>colour</PARAM_NAME>
		<VAL>blue</VAL>
		</PARAM>
		<PARAM_NAME>style</PARAM_NAME>
		<VAL>lifestyle</VAL>
		</PARAM>
		<ITEMGROUP_ID>1030</ITEMGROUP_ID>
	</SHOPITEM>
</SHOP>

Now that you have a good idea of the required product data you need to submit on Glami let us look at how you can generate an XML feed of your WooCommerce products in just a few clicks.

7 Steps to Generate Glami Product Feed in Your WooCommerce Store

In WooCommerce, you will find an efficient tool, Product Feed Manager for WooCommerce, to generate an XML feed for all of your products in just a few clicks.

The plugin has a pre-built template with the required product data for Glami in the right format.

This guide will give you step-by-step instructions on using the plugin and generating the required feed real quickly.

Step 1 – Install & Activate Product Feed Manager

1. Go to your Dashboard. Here, go to Plugins and click on the Add New button

2. Type “Product Feed Manager” in the search box, and you will find the plugin Product Feed Manager for WooCommerce.

3. Click on the Install Now button and then Activate the plugin.

Once you activate the plugin, you will find the Product feed menu on your dashboard menus.

Step 2 – Import Glami Template for Feed Generation

1. On your dashboard, click on Product Feed and then click on Add New Feed option.

It will take you to the feed creation page

Here, on the top, you will get an option to give a name to your feed, you can skip it too.

2. Click on the Feed Merchant Dropdown and you will get the list of all the supported merchants.

You can scroll down this merchant dropdown list or you can type Glami in the search box, and you will get the Glami option in the list.

Select Glami and all the required attributes of Glami will be loaded below.

Step 3 – Create A New Product Feed

Now, you can see three buttons under the Feed Title text box, Troubleshoot, Product Filter, and Settings.

1. If you are having any issues generating feed, click on this Troubleshoot button, it will take you to the Troubleshoot page, which could be helpful for you.

2. If you want to use any filter or condition, you can click on the Product Filter option, and a drawer will slide in from the right side of the window, and there you will get the following filters:

• All Featured Items
• Custom Filter
• Category Filter
• Tag Filter
• Product Filter (Pro)

You can select any filter option and use them as per your need and click on the Close button when done.

3. Now, to schedule your feed or to choose which type of products will be included in your feed, click on the Settings button, and you will get a list of options to exclude or include products.

Change the options as per your need and click on the Close button when done.

Step 4 – Use The Glami XML Feed Template

1. If you look at the Feed Merchant dropdown button, there you will get another dropdown “Feed Type”, you can click here to set the type of this feed. You can set different types of feeds depending on what types of feeds this merchant supports or what types of feeds this Product Feed Manager has the support for.

For Favi, XML will be selected by default.

2. Now, in the attributes section, you will see that all the attributes are under the Required Attributes column, and their values are set according to the attributes under the Assigned Values column.

You can change any values to any attributes, simply click on the value dropdown, and select your preferred value.

All the required attributes will appear below. Now, most of the attributes will already be configured but notice that some of these attributes are unassigned.

Step 5 – Assign The Right Values To Unassigned Attributes.

1. You will simply need to assign values for the following:

• Manufacturer: If you are the sole manufacturer of all of your products, you can set the type as Static and input your company name as the value. If you have different brand names for different products, you will have to save the value in a custom field or product attribute and then use that value here. **You can try using Perfect Brands for WooCommerce to assign the brand names more easily.
• Category Text: To assign the category text, you will need to use category mapping, which will be done in the next step. For now, leave it as it is.
• Size value: You can see the attribute ‘size’ is added as a parameter. For the value, you have to assign the field name or the attribute name in which you saved the size.

2. Next, scroll up and Publish the feed.

Once the feed is published, it’s time to use Category Mapping.

Step 6 – Use Category Mapping Using The Accepted Glami Category List

To use category mapping, first, you will need the category list supported by Glami.

Follow the instructions below.

1. On your Dashboard menus, under Product Feed, click on Category Mapping. You will be taken to the category mapping page.

Here, all the categories in your store will be listed.

2. Give a name on the Mapper Name field.

3. Next, for every category listed here, find a relevant/appropriate category from Glami’s category list. Then copy the category’s full name and paste it in the field beside the respective category.

4. Scroll down and click on the Save button, and your mapper will be saved.

Step 7 – Update & Generate Your Accurate XML Feed

1. Go to Dashboard > Product Feed > All Product Feeds, and edit the feed you were creating.

2. Once it loads, on the right side, click on the Purge Cache button.

3. Then, scroll down to the Feed Configuration section and click on the value field for the Category Text attribute.

4. At the very bottom of the value list, you will find the category map you created. Select it.

5. Now, scroll up and click on Update.

That’s it. You have created your required product feed. The next thing to do is implement Glami Pixel and upload your fashion products to the Glami marketplace.

Simply check the requirements to promote on Glami and get your products uploaded on their huge marketplace to start getting more sales.

Conclusion

Generating a Glami XML feed for WooCommerce is important for effectively selling your fashion products on the Glami platform.

By ensuring your product titles, descriptions, prices, categories, images, and availability are accurately represented, you can significantly boost your visibility and sales.

Using an XML feed generator for WordPress simplifies this process, making it easy to create and manage your Glami product feed.

So, optimizing your WooCommerce store with a well-structured Glami XML feed can enhance your presence on the Glami fashion search engine, attracting more customers and driving sales. You can easily generate your Glami XML feed with a product feed manager.

** FAQs **

How do I create a Glami product feed for my WooCommerce store?

• To create a Glami product feed for your WooCommerce store, use an XML feed generator plugin like PFM. It simplifies the process by automatically generating the required Glami XML feed with your product details, including titles, descriptions, prices, and images.

Why should I use a Glami XML feed?

• Using a Glami XML feed helps you showcase your fashion products on the Glami platform, increasing your visibility and attracting more customers. It ensures your listings are accurate and up-to-date, improving your chances of making sales.

What information should I include in my Glami feed?

• Your Glami feed should include product titles, descriptions, prices, categories, images, and availability. This ensures that your listings are comprehensive and attractive to potential buyers on the Glami platform.

Can I update my Glami XML feed automatically?

• Yes, you can set up automatic updates for your Glami XML feed using an XML feed generator plugin for WordPress. This ensures your product information is always current, helping you maintain accurate listings and avoid any potential issues with outdated data.

How do I optimize my Glami product feed?

• To optimize your Glami product feed, make sure your product titles are clear and include relevant keywords. Use high-quality images and provide detailed descriptions. Regularly update your Glami feed to keep your listings fresh and competitive. By doing so, you increase your chances of attracting more customers and boosting sales.

Selling products from your WooCommerce store can be challenging, but promoting on popular online marketplaces can significantly boost your sales.

One of the most reliable online marketplaces to promote your products on is Fruugo. If you run a WooCommerce store, you should also consider selling on the Fruugo marketplace.

According to AIMGroup, revenue at online marketplace Fruugo has been doubled and EBITDA rose more than 6x from £1.3 million to £8.1 million in 2022.

In this guide, I will discuss how you can prepare your WooCommerce product data to start selling on Fruugo without any hassle.

So let’s get started.

What is Fruugo Marketplace?

Fruugo Marketplace is a global online platform that connects buyers and sellers from various countries, enabling cross-border shopping.

As a Fruugo seller, you can list your products on this marketplace to reach a broader audience. The platform supports multiple currencies and languages, making it accessible to international shoppers.

It operates on a commission-based model, where sellers pay a fee for each sale made through the platform.

With features like automated feed updates and country-specific platforms, It offers an easy selling experience for your business looking to expand its global reach.

Which countries are supported by Fruugo?

Fruugo supports customers in 46 countries, enabling global shopping and selling opportunities. These countries include:

• Europe: Austria, Belgium, Czechia, Denmark, Estonia, Finland, France, Germany, Greece, Hungary, Ireland, Italy, Latvia, Lithuania, Luxembourg, Netherlands, Norway, Poland, Portugal, Romania, Russia, Slovakia, Spain, Sweden, Switzerland, United Kingdom
• Asia: China, India, Japan, Malaysia, Philippines, Singapore, South Korea
• Middle East: Bahrain, Israel, Kuwait, Qatar, Saudi Arabia, Turkey, United Arab Emirates
• North America: Canada, United States
• Oceania: Australia, New Zealand
• Africa: Egypt, South Africa

For more details, visit the Fruugo Countries page.

What are the benefits of selling on Fruugo Marketplace?

Selling on Fruugo Marketplace offers numerous benefits:

• Global Reach: Fruugo provides access to customers from 46 countries, significantly expanding your market and allowing you to reach a diverse international audience.
• Multi-currency Support: It supports multiple currencies, making transactions easier for international buyers and enhancing their shopping experience.
• Ease of Integration: With plugins like Product Feed Manager, integrating your WooCommerce store with Fruugo is straightforward. This simplifies product listing and management, saving you time and effort.
• Increased Sales Potential: By tapping into Fruugo’s established customer base and marketing efforts, you can boost your sales and grow your business more effectively.
• Automated Updates: Fruugo offers automated feed updates and real-time inventory management. This reduces manual workload and minimizes errors. It also ensures your product information is always accurate and up-to-date.

These benefits make Fruugo Marketplace an excellent platform for expanding your eCommerce business and reaching a global audience.

How to Generate Fruugo Product Feed for WooCommerce

To create a Fruugo product feed for WooCommerce, you’ll need to follow specific steps to ensure your product information is formatted correctly for integration with the Fruugo platform.

Let’s walk through the process together.

1. Getting Started As A Seller On Fruugo

The first thing to do is to register as a Seller on the Fruugo Marketplace. You simply need to fill out a registration form to start selling on Fruugo.

Now, there is no upfront fee to register as a seller. Fruugo will only take a small commission when you make a sale.

Fruugo will charge 15% of the shopper’s basket value (excluding VAT). And 2.35% of the transaction value will be deducted as the transaction processing fee.

So basically, you can take advantage of the huge audience and only pay a small commission when you make money.

Frankly speaking, this is a small fee compared to the huge amount of sales that you can expect from this marketplace.

2. Required Data To Upload Products On Fruugo

To upload your WooCommerce products on the Fruugo marketplace, you first need to generate a product feed with the right product data.

The best option is to generate a CSV feed with the required product attributes and upload your products directly or via one of Fruugo’s integration partners.

Let us look at the mandatory product attributes that you need to include in the product feed.

Required Product Attributes For Fruugo Feed

Now, let us look at how you can generate a product feed that includes these mandatory attributes for all of your WooCommerce products.

3. Generate Fruugo Product Feed with Your WooCommerce Products

In WooCommerce, you will find a reliable plugin called Product Feed Manager for WooCommerce with which you can generate a CSV feed for all of your products in just a few clicks.

Once you have the plugin, follow the steps below and see how easily you can generate a CSV feed with the right product attributes real quick.

Step 1 – Import Fruugo Template For Feed Generation

1. On your dashboard, click on Product Feed and then click on Add New Feed option.

It will take you to the feed creation page

Here, on the top, you will get an option to give a name to your feed, you can skip it too.

2. Click on the Feed Merchant Dropdown and you will get the list of all the supported merchants.

You can scroll down this merchant dropdown list or you can type Fruugo in the search box, and you will get the Fruugo option in the list.

Select Fruugo and all the required attributes of Fruugo will be loaded below.

Step 2 – Create A New Product Feed

Now, you can see three buttons under the Feed Title text box, Troubleshoot, Product Filter, and Settings.

1. If you are having any issues generating feed, click on this Troubleshoot button, it will take you to the Troubleshoot page, which could be helpful for you.

2. If you want to use any filter or condition, you can click on the Product Filter option, and a drawer will slide in from the right side of the window, and there you will get the following filters:

• All Featured Items
• Custom Filter
• Category Filter
• Tag Filter
• Product Filter (Pro)

You can select any filter option and use them as per your need and click on the Close button when done.

3. Now, to schedule your feed or to choose which type of products will be included in your feed, click on the Settings button, and you will get a list of options to exclude or include products.

Change the options as per your need and click on the Close button when done.

Step 3 – Use The Fruugo CSV Feed Template

1. If you look at the Feed Merchant dropdown button, there you will get another dropdown “Feed Type”, you can click here to set the type of this feed. You can set different types of feeds depending on what types of feeds this merchant supports or what types of feeds this Product Feed Manager has the support for.

For Fruugo, CSV will be selected by default.

2. Now, in the attributes section, you will see that all the attributes are under the Required Attributes column, and their values are set according to the attributes under the Assigned Values column.

You can change any values to any attributes, simply click on the value dropdown, and select your preferred value.

All the required attributes will appear below. Now, most of the attributes will already be configured but notice that some of these attributes are unassigned.

Step 4 – Assign The Right Values to Unassigned Attributes

1. You will need to assign values for the following:

Though almost all of them will be configured by default, you will need to assign the correct values for the following:

• GTINs: On the value field, choose the value of the custom field or attribute name that you used to assign the GTIN to your WooCommerce store products.

**With Product Feed Manager for WooCommerce, you will get a set of custom fields added to your products and product variants, which you can use to assign unique identifiers.

• Brand: On the value field, choose the value of the custom field or attribute name that you used to assign the Brand to the products.

**You can try using Perfect Brands for WooCommerce to assign brands easily and use that as the value here.

• Category: Since you need to assign each product to Fruugo’s dedicated categories, you need to use category mapping if you do not want to change your WooCommerce store’s current categories.

**With Product Feed Manager for WooCommerce, you will get the category mapping feature that will allow you to achieve this easily. For now, keep this attribute unassigned, configure the rest, and Publish the feed. Then follow this guide to use category mapping easily.

• VAT Rate: On the value field, choose the custom field value you used to assign the VAT rate to your products.

For the Price, be sure to use the right attribute depending on how the prices are set up in your WooCommerce store.

Step 5 – Publish The Feed And Upload to Fruugo

1. Scroll up and click on the Publish button and the feed will be generated.

2. Setup category mapping and update your feed configuration with your mapped data. (See the previous step to understanding what to do here.)

3. Update your feed with all the default attributes assigned. Then you will be able to download your feed.

And that’s it. You can then go ahead and upload your products on the Fruugo marketplace and start getting more sales.

Conclusion

Generating a Fruugo product feed for WooCommerce is crucial for selling on this global marketplace. It involves formatting your WooCommerce product data to meet Fruugo’s requirements.

To simplify this process, consider using a product feed manager plugin for WooCommerce. These tools automate feed generation, update product information, and synchronize inventory easily.

By leveraging this tool, you can save time, maintain listing accuracy, and enhance visibility on Fruugo. This strategic approach not only improves efficiency but also increases sales potential.

If you are aiming to expand your market reach and effectively manage your Fruugo listings, utilizing a product feed manager is highly recommended.

** FAQs **

How do I start selling on Fruugo?

• To begin selling on Fruugo, you need to create a seller account on their platform. Once registered, you can list your products directly from your WooCommerce store using the PFM plugin. Ensure your product feed meets Fruugo’s specifications for easy integration.

What are Fruugo’s feed specifications?

• Fruugo requires specific product feed formats, including details like Global Trade Item Numbers (GTINs) for each product. Using automated feed generators tailored for WooCommerce helps ensure your listings are compliant and optimized for visibility.

Can I sell internationally on Fruugo?

• Yes, Fruugo operates in 46 countries. It allows you to reach a global audience through their marketplace. Utilize WooCommerce’s store categories to categorize your products effectively for different regions.

How safe is selling on Fruugo?

• Fruugo is a trusted online marketplace with positive reviews from both sellers and shoppers. They provide secure transactions and a user-friendly platform for conducting international trade.

How does Fruugo benefit shoppers?

• Fruugo offers shoppers the comfort of comparing prices from various sellers across different countries. This allows them to make informed purchasing decisions based on product availability and competitive pricing.

Right now Bonanza Marketplace gets over 120,000 visitors every day.

Unlike other marketplaces, you don’t need to update again and again.

This marketplace updates itself, so you can get sales without much effort also without investing in advertising.

If you want to promote your products on the Bonanza marketplace, you need to make sure you submit your Bonanza feed in the right format.

Bonanza has its own set of required product data that you need to include in the product feed, which you need to prepare in a CSV format.

In this guide, you will get a good understanding of

• why you should sell on Bonanza,
• what product data you need for your products to be accepted on Bonanza, and
• how you can generate an accurate product feed quickly.

So let’s begin.

1. Why Sell On Bonanza?

Bonanza has already built up a reputation for helping WooCommerce stores increase their revenue.

This is possible mainly due to a high buyer-to-seller ratio, seemingly 1300: 1.

This means there are a lot more active users than the number of sellers in the marketplace, that’s why the Bonanza selling platform can be a good choice for you.

There are more reasons. Such as :

Bonanza provides sellers like you with a “Seller Stats Dashboard”.

This stats dashboard offers sellers comprehensive data on item views and revenue.

The dashboard also highlights TurboTraffic activity.

So, you can visualize its impact on your store’s performance at a glance.

You can choose from advertising rates of 9%, 13%, 19%, or 30%, with higher rates resulting in increased buyer traffic from platforms like Google Shopping and other sources.

And the best part is, there are no upfront or monthly fees to register on Bonanza!

Don’t make these mistakes

Bonanza makes sure all its sellers are selling genuine products.

They run several checks for example :

1. products with images that are not real, edited, enhanced, or vague are rejected immediately.

2. If a Seller has a bad reputation, then there is no chance of registration.

3. If your online store is spammy with too many Ads, your products won’t be accepted unless you fix it.

Make sure you don’t make these mistakes.

Now that you know why it’s beneficial to sell on Bonanza, let us look at how you can prepare a product feed in the right format to list your products on this marketplace.

2. The Right Product Data To Upload WooCommerce Products On Bonanza

Since Bonanza wants to maintain quality, you are required to submit the following product data for each of your products.

**The ones marked in Green color are required attributes and the ones marked in Grey are optional attributes.

Now that you know about the required product attributes and optional attributes you can submit to upload your products on Bonanza, let us learn how you can generate a CSV feed for Bonanza easily.

3. How To Generate WooCommerce Product Feed For Bonanza Marketplace

In WooCommerce, you will find a reliable plugin called Product Feed Manager For WooCommerce with which you can generate a CSV feed for all of your products in just a few clicks.

Watch the video below to generate a Bonanza CSV feed in just a few minutes.

As you just saw, it’s really easy to create a product feed.

The next thing to do is set up your Bonanza Booth and upload your clothing products to the Bonanza marketplace to start getting more sales.

Conclusion

As you saw above, this is how easily you can generate Bonanza product feed using Product Feed Manager for WooCommerce.

Initially, check out the plugin easily with the live preview option.

Once you are sure the plugin does what is required, you can go ahead and think about upgrading to Pro.

It’s high time you take advantage of the Bonanza marketplace and start getting more sales.